It’s been proven that brands that continue to increase their marketing investment during a recession and recalibrate their spend to more effective media are more likely to improve their growth during and post recession. For brands targeting Gen Z and millennials, influencer marketing can be an important part of a successful marketing plan.
Download a complimentary copy of the “Influencer Marketing” analyst report for eMarketers forecast, best practices for monetization and measurement, as well as trends and growth projections for this key marketing channel.
