How it works: Brands

BRANDS ON LTK

Collaborating with content Creators has never been easier

You are Awesome. Don't forget it.

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You are Awesome. Don't forget it.

100s of 1000s of Creators

Discover emerging and established Creators to make content for your brand. Feature in Creator posts and shoppable content from influencers, bloggers and vloggers.

40M monthly global shoppers

Put your brand in front of a new audience ready-to-shop around the world, spending over £3.2 billion annually. Grow brand engagement and increase sales 3x through LTK.

Cross-channel influencers

Get your brand featured in influencer content across 20+ social platforms with trackable links from a Creator's LTK Shop.

End-to-end management

Manage collaborations from start to finish in a streamlined platform. Make smarter, data-backed decisions with actionable analytics supported by decades of sales data.

APPLY TO LTK

Fill out a few details and we’ll reach out with more info and schedule a time to chat once you’ve been approved.

NAME YOUR PRICE

Control the commission rate you’re happy to pay Creators who sell your products. The average brand commission rate on LTK is 16%.

KICK BACK & RELAX

While Creators do their thing and turn their stories into sales through their engaged followers, boost your presence to get ahead of the noise. Chat to us about campaigns, events and retail media to connect directly with our engaged Creators.

Your products, ready for Creators

Partner brands are automatically eligible for organic distribution across the LTK app. Creators discover your products and feature them in mobile-first content. Your brand is then immediately searchable and shoppable on LTK, with content that focuses on fit, function, and quality to drive purchase confidence through a seamless shopper experience.

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Sponsored content that drives sales

Take your influencer partnerships further with LTK. Simply create the brief, confirm your budget, and share your goals. We then use our decade of Creator sales insights to develop a casting proposal and strategy for your sign-off, then measure your brand’s performance across all channels. We streamline performance-led influencer marketing with a transparent and managed process for campaign insights, planning, creation, and actionable reporting.

ons

"LTK team proved again they can seamlessly match our seasonal product focus

with the right Creators to deliver inspiring content that went above our goals and

authentically spoke to our target audience.”

ons

"Driving brand awareness has been a priority for us, and our work with LTK has gone a long way in achieving this.

The team is ambitious and motivated to constantly improve the way we work. We always trust them to constantly exceed our expectations."

ons

"Working with the team has helped us to develop our presence into new markets in a way that is data and sales-driven."

ons

"We’ve worked together on several campaigns and their unique sales data across the influencer and beauty industry helps to improve performance - with not just sales, but engagement too."

ons

"It's been an absolute pleasure to work with the team on multiple co-branded influencer events, and campaigns and look to continue to do so moving forward."

ons

"Despite challenging requirements and high expectations, LTK have been able to prove strong performance and full dedication on all aspects of the job. They are a great support and working with them is so much fun!"

"Together we exceeded performance with a record breaking ROI of 30 and 51% YoY revenue growth, despite the many challenges faced by the retail industry during the pandemic."

How long does approval take?

You should expect to hear back from us within 2-3 business days.

What’s the recommended commission rate?

We recommend a 14% commission rate on your products to entice more Creators to organically link to your brand every day.

You control the commission rates.

Which Creators are on LTK?

Creators of all sizes are signed up to LTK, from niche nano-influencers to global celebrities. Influencers on LTK have a following of between 5K and up to well over 5M.

We focus on high quality shoppable content and engagement rather than follower numbers. Each Creator is individually vetted to ensure a premium network of lifestyle Creators.

What’s the commission payout process?

Commission is paid to Creators through your affiliate partner platform when they make a sale.

There’s no action required on your part.

Is LTK managed or self-serve?

The LTK platform is managed by an in-house team for brands running collaborations, with support from our expert brand consultants.

We’ll work with you to achieve your goals, from brand awareness to sales.

What analytics does LTK provide for brands?

We offer bespoke analytics to align with your marketing goals. You can expect to see sales, conversion rate, clicks, orders, plus more insights to inform your influencer marketing.

As a full-funnel platform, we track data across all channels and stags of the customer journey - from awareness, reach, views, post engagement and conversion.