Do Not Sell

 

Last Updated: August 2, 2023

When you’re shopping online, you need to be able to trust that your privacy isn’t for sale. At LTK, we value your trust, and we want to provide as much information as possible about how we share or “sell” personal information with third parties. This will largely depend on how we need to support your activity on LTK, depending on whether you are shopping or creating.

But first, we’d like to explain a little about how our service works.

Shopper app 01

Shoppers on LTK
When you shop for an item on LTK, you don’t buy that item directly from us; we aren’t a retailer (or a Brand). Instead, links take you from LTK to a Brand’s website where you can buy the item you’re interested in. Sometimes, those links take you through an affiliate network — a platform for retailers — first. If you choose to buy the item, the Creator who referred you receives a commission.

When you click on these links, we do pass along the typical metadata that gets passed along whenever you click on a link on the internet. That way, the Brand knows what item you’re interested in, that you came from LTK, and — most importantly — which of our Creators to credit if you buy the item. But the Brand doesn’t know who you are unless you log in to their site and give them your information.

We don’t sell your personal information to Brands or affiliate networks. All the content on LTK comes from our Creators (or from us). Creators’ posts may be sponsored by third parties, but those posts don’t send your personal information to Brands unless you choose to click on a link. In fact, when you shop on  LTK, we don’t sell your personal information to third parties or share your personal information with third parties for their cross-context behavioral advertising, except with respect to some common website cookies.

Cookies on our website
When you’re on our website, we use some common tools like Google Analytics, Facebook pixels, and social media cookies. These cookies receive your IP address, device type, and other metadata. Because we can’t control that data once it leaves our service, some U.S. laws define the use of analytics and tracking pixels to be a “sale” of personal information. You can always control our use of these cookies using the cookie tool on our website. We also respond to Global Privacy Control signals, if your browser is sending them. And as always, you can read more about how we share personal information with third parties in our Privacy Statement.

Creators on LTK 
If you’re an LTK Creator, when a shopper clicks on an item in your shop, the link takes them to a Brand’s website, usually through an affiliate network. That link includes a number that helps us identify you so we can pay you your commission on the sale if they make a purchase.

In some states, this constitutes a “sale” or “sharing” of personal information, since LTK doesn’t retain control of your information when we share it with Brands or affiliate networks. We aren’t selling your personal information to data brokers; however, please be aware that the way we share your personal information with Brands and affiliate networks may count as a sale.

You have the right to ask us not to sell or share your personal information. However, if you do, that limits the way we can provide services to you. You can still shop using LTK’s platform, links, and tools; however, as a Creator, you will need to agree to the specific kind of sharing of personal information that enables our service to work for you.

That said, Creators can always opt out of our website cookies, just as Shoppers can, by using our cookie tool.

If you aren’t comfortable sharing your personal information with Brands and affiliate networks and would like to close your Creator account, please send us an email at datarequests@rewardstyle.com

 

Shopper app 02

 

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