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Creator solutions for RMNs
Get personal. Scale faster.

Leading Retail Media Networks (RMNs) partner with LTK to get personal through Creators and scale faster with the first and largest platform that solves full-funnel challenges with authentic storytelling.

 

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Creators drive success through RMNs

LTK Creator campaigns drive more engagement and ROAS compared to the same media buy without Creators in a leading Retail Media Network A/B test and Creators are trusted more than ads in national studies.

20
%

more engagement

70
%

more ROAS

7
x

higher Instagram engagement

3
x

higher TikTok engagement

40M

 

Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or Celebrities*, amplifying Creator reach 2X**  to scale brand adoption faster and drive $4.1B in trackable sales annually.

LTK Consumers rank quality and brand as top two of five purchase factors vs. general population ranking price first and brand last.

LTK consumers are:

Creator Marketing is a winning formula

LTK offers a turnkey solution for RMNs, giving brands access to top-performing, curated LTK Creators.

How Creators fit in the RMN media mix

RMN Media Mix2-1

 

How LTK benefits RMNs & brands

RMN Img 1


For RMNs

  • Grow RMN ad revenue and incremental company revenue with a proven partner.
  • Stay competitive with a streamlined, scalable Creator solution.
  • 24/7 full-funnel reporting in 1 place to report back to vendor brands.
  • Establish benchmarks and standardization with campaign layering capabilities.
RMN Img 2


For brands

  • Drive awareness, reach new audiences, and acquire customers with trusted and authentic Creator content.
  • Stand out among the hundreds of brands sold at retailers.
  • Make informed decisions with robust campaign reporting and benchmarks.

40M_black

 

Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.

LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.

*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study

LTK consumers are:

40M_mobile_4

 

40M_black

 

Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X**  to scale brand adoption faster and drive $4.1B in trackable sales annually.

LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.

*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study

LTK consumers are:

A streamlined, scalable solution

RMN Solution 1

01

 

RMN pitches campaigns to vendor brands and completes kickoff forms.

RMN Solution 2

02

 

LTK prepares campaign proposals and casting for RMN approval.

RMN Solution 3

03

 

Campaigns go live with content on social and LTK with 40 million shoppers.

RMN Solution 4-1

04

 

Content links to the retailer website, driving traffic and sales.

RMN Solution 5

05

 

RMN accesses LTK 360 reporting and distributes to vendor brands.
LTK Match AI

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LTK Match

A precision tool enriched by LTK AI to analyze 13+ years of proprietary data, instantly match brands with optimal Creators, and maximize the impact of marketing efforts.

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Scale reach for RMN with LTK Boost

Boost more authentically from Creator profiles to scale reach, traffic and engagement.

  • Amplify reach and target audiences with posts that outperform ads*
  • Creator authenticity and organic campaign collaboration drives higher engagement

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Connected TV

Scale Creator content with Connected TV

LTK curated Creators produce content edited with branded assets to create a Connected TV spot, saving brands time and money compared to traditional production. 

Work directly with an LTK specialist to harness the power of Creators for your brand's Connected TV.

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Full-funnel impact with LTK 360

LTK Match AI

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LTK Match.AI

Harnessing the power of AI, LTK Match.AI selects the best of the best Creators based on performance and engagement to quickly optimize programs faster.

LTK 360 empowers retailers and brands to track and report on Creators like never before:

  • Access upper funnel metrics to report back to vendor brands.
  • See the full audience lifecycle from consideration to sale.
  • Compare vendor campaigns to identify top performers, enhance client relationships, and establish benchmarks.

LTK data reports on:

LTK Connect

Self-service platform for Direct-to-Consumer brands.  Drives traffic, sales & brand awareness. 

LEARN MORE

Most Loved 2023

LTK Most Loved Product Awards

We evaluate millions of Creator-linked products each year using proprietary LTK Benchmark™ technology to identify top-performing products based on engagement, shopper interaction, clicks, and sales. LTK Most Loved spotlights the most coveted products by LTK Creators!

SEE THE WINNERS →

 

Brand Central

A central hub for brands to learn and connect. Contact us to get started and learn more.

Top benefits for your brand

  • Your products, integrated

    Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote organic content that features your products. Drive purchase confidence with shoppers and track everything on our platform!

    GET STARTED

  • On-brand, On-demand

    Commission, license, and distribute Creator content for your marketing channels. Licensed imagery from premium content Creators can boost social engagement rates and brand authenticity faster than in-house creative.

    GET STARTED

  • Access our shopper community

    LTK is the largest Creator shopping community of creators, consumers and brands. More than 40 million monthly shoppers engage with LTK.

    GET STARTED

  • Data-led strategies that grow your brand

    LTK uses over a decade of brand and retail expertise and historical sales data to make informed decisions throughout your Creator marketing program. From finding influencers to casting to tracking performance, we drive results for your Creator Marketing goals and strategies.

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Influence through Retail Media Networks

 

LTK is the leader in Retail Media Network influencer programs. It establishes and scales digital and in-store influence in sales and revenue for networks and their partners with unmatched data and expertise.

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Engagement and sales amplified by 2X*

 

Learn how our proven brand and influencer platform can help grow your sales 2X when engaging the right audience* with Creator Powered Marketing from our national study.

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LTK Connect: our self-serve for DTC brands

 

LTK Connect is a self-serve product specifically designed to help Direct-to-Consumer brands and agencies of all sizes to connect directly with our most trusted LTK Creators to drive traffic, sales, and increase brand awareness.

Get Access

Sponsored content that drives sales

 

Get unique access to more than 10 years of historical brand performance data, cross-channel and globally to cast the right Creators with the right following in campaigns to best place your brand in the context of Creators’ lives.

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Your products, integrated

 

Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote organic content that incorporates and features your products to drive purchase confidence with shoppers. All trackable within our platform!

Get Started

On-brand, On-demand

 

Commission, license, and distribute Creator content for your marketing channels. Faster and more efficient than producing in-house creative, licensed imagery from premium Creators can boost social engagement rates and brand authenticity.

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Access our shopper community

 

Amplify your campaign through the single largest Creator shopping channel: LTK. Millions of monthly shoppers trust the LTK app, website, newsletter, and social platforms to search Creators’ LTK Shops.

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Green Rectangle

 

Data-led strategies that grow your brand

 

LTK utilizes decades of brand and retail expertise with historical sales data to deliver informed decision-making throughout your Creator Marketing program. From smart casting to performance tracking, we give opportunities that drive results on your investment.

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GET STARTED

Logo-LiveYear@1x

 

LTK recognizes brand excellence in Creator Commerce™ with the annual LTK Brand Awards. Each year, brands are selected based on their Creator strategies and LTK proprietary benchmark data that measures content reach, engagement, awareness, and sales. Explore the 2024 award winners to see the latest trailblazers in Creator Commerce™.

*LTK National Consumer Studies 2023

*Creators are trusted more than ads according to the 2022 LTK Holiday Shopper Study. LTK has measured double-digit improvements in boosted posts vs. brand ads in side by side comparisons.

Featured Creators: @chrislovesjulia, @nenaevans, @sweetandpetite_, @authentically.b, @rachaelsgoodeats, @blissfulhomedecor, @caralynmirand, @OutfitsForDudes, @Josie Leinart, @sweetteawithmadi, @DemarcusBsean