LTK brings Creators to CTV
Get personal. Scale faster.
Creators are the most trusted form of media and are more trusted than brand ads, friends, and family.* Scale authentic messaging from Creators with Connected TV. Saving time and money versus traditional TV ad production.
Connected TV
Scale Creator content with Connected TV
Take your Creator Marketing strategy to the next level by scaling Creator content on Connected TV.
- Save time and money compared to traditional production. LTK Creators create editable content along with your brand’s assets (opening bumper and end card).
- LTK delivers final CTV ads to your brand. It's ready to use with the CTV partner of your choice, and includes associated LTK posts to drive results that live beyond the normal CTV media shelf life.
- LTK CTV collaboration campaigns also have add-on features. Cross-promote on a Creator’s social channels to reach a wider audience.
Amplify your CTV campaign through LTK, the single-largest Creator shopping channel with millions of monthly shoppers who trust our app, website, newsletter, and social platforms.
You are Awesome. Don't forget it.
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Delivers 4B+ in trackable sales
LTK is the community where Creators run their businesses and personally share their campaigns with each other, creating virality with 40M avid shoppers who amplify reach 2X, scaling brand awareness and sales faster driving $4B in annual sales.
Contact us to learn more about integrating Creators into your CTV campaigns to scale brand adoption faster and drive $4B in trackable sales annually.
LTK Marketing Funnel
LTK scales faster than social ads
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or Celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK Consumers rank quality and brand as top two of five purchase factors vs. general population ranking price first and brand last.
LTK consumers are:
Intelligent Creator casting
Efficient Creator rates for the long term
Runway to scale what works
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
LTK gets personal to reach tipping point faster
LTK 360
Unmatched reporting that empowers brands to understand Creator performance from every angle, including the LTK app.
360° winning strategy
A holistic personal approach to how brands scale full-funnel growth faster.
Discovery to doorstep
01
A Creators’ followers click to shop, sample, and learn more from their LTK Shop in the app.
02
LTK Creators promote your brand’s products to their followers on social media.
03
Shoppers click to purchase the product, get a sample, or learn more about the brand or retailer website.
04
Creators organically link to products on the LTK app with 40M shoppers as evergreen, searchable content.
LTK Most Loved Product Awards
This year, we evaluated millions of Creator-linked products using proprietary LTK Benchmark™ technology and expansive metrics to identify top-performing products based on engagement, shopper interaction, clicked links, and sales. These are the most shopped, talked about, and coveted products by leading trendsetters—our LTK Creators!
Brand Central
A central hub for brands to learn and connect. Contact us to get started and learn more.
Top benefits for your brand
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Influence through Retail Media Networks
LTK is the leader in Retail Media Network influencer programs. It establishes and scales digital and in-store influence in sales and revenue for networks and their partners with unmatched data and expertise.
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Engagement and sales amplified by 2X*
Learn how our proven brand and influencer platform can help grow your sales 2X when engaging the right audience* with Creator Powered Marketing from our national study.
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LTK Connect: our self-serve for DTC brands
LTK Connect is a self-serve product specifically designed to help Direct-to-Consumer brands and agencies of all sizes to connect directly with our most trusted LTK Creators to drive traffic, sales, and increase brand awareness.
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Sponsored content that drives sales
Get unique access to more than 10 years of historical brand performance data, cross-channel and globally to cast the right Creators with the right following in campaigns to best place your brand in the context of Creators’ lives.
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Your products, integrated
Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote organic content that incorporates and features your products to drive purchase confidence with shoppers. All trackable within our platform!
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On-brand, On-demand
Commission, license, and distribute Creator content for your marketing channels. Faster and more efficient than producing in-house creative, licensed imagery from premium Creators can boost social engagement rates and brand authenticity.
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Access our shopper community
Amplify your campaign through the single largest Creator shopping channel: LTK. Millions of monthly shoppers trust the LTK app, website, newsletter, and social platforms to search Creators’ LTK Shops.
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Data-led strategies that grow your brand
LTK utilizes decades of brand and retail expertise with historical sales data to deliver informed decision-making throughout your Creator Marketing program. From smart casting to performance tracking, we give opportunities that drive results on your investment.
LTK is recognizing brand excellence in Creator Commerce™ with the LTK Brand Awards. Brands were selected based on their unique and impactful creator strategy and LTK proprietary benchmark data-measuring content reach and engagement, awareness, and sales. Check out the 2023 award winners to see which brands are leading the way in Creator Commerce™.
*LTK National Consumer Studies 2023
*Creators are trusted more than ads according to the 2022 LTK Holiday Shopper Study. LTK has measured double-digit improvements in boosted posts vs. brand ads in side by side comparisons.
Featured Creators: @kosta_williams, @9to5chic, @christineleeee, @iamservante, @Sarah.Naja, @sbkliving, @bijpatel, @brenna_anastasia, @StreetandGentle, @DemarcusBsean
Data-led strategies that grow your brand
LTK utilizes decades of brand and retail expertise with historical sales data to deliver informed decision-making throughout your Creator Marketing program. From smart casting to performance tracking, we give opportunities that drive results on your investment.