The top influencer platform in the world for Creator Guided Shopping
INFLUENCE SCALED
Retail MEdia NEtwork DIGITAL AND INSTORE
LTK BENCHMARK™
LTK Most Loved Products
This year, we evaluated millions of Creator-linked products using LTK Benchmark™, our proprietary measurement technology to identify top-performing products based on consumer engagement, impressions, clicked links, items sold, and total sales. These are the most shopped, talked about, gifted, and worn products by leading trendsetters! Take a look at this year’s winners in each category.
Influence through Retail Media Networks
LTK is the leader in Retail Media Network influencer programs. Establishing and scaling digital and in-store influence to BE MORE in sales and revenue for networks and their partners with unmatched data and expertise.
GROW engagement and Sales 2X
Brand sales and engagement are amplified 2X when engaging the right audience*
Learn how our proven brand and influencer platform can help GROW your sales 2X with Creator Powered Marketing from our national study.
*LTK 2021 Influential Shopper Study, June 2021.
LTK Connect
Self-serve for DTC brands of all sizes
LTK Connect is a self-serve product specifically designed to help Direct-To-Consumer brands and agencies of all sizes to connect directly with LTK Creators to drive traffic, sales, and increase brand awareness.
LTK Connect streamlines creator selection and effectiveness with access to the most trusted and top influencer platform in the world, empowering brands to make better influencer selections and to see those results.
Sponsored content that drives sales
Creator campaigns
LTK Brand has unique access to more than 10 years of historical brand performance data, cross-channel and globally. We use that proprietary data to cast the right creators with the right following to best place your brand in the context of creators’ lives.
From planning and casting to executing and reporting, this end-to-end service delivers your brand’s unique campaign objectives across all channels.
Your products, integrated
Trackable organic content & sales
Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote content that incorporates and features your products.
Partner brands are automatically eligible for LTK distribution, where creators generate mobile-first content that is immediately searchable and shoppable, creating content that focuses on fit, function, and value to drive purchase confidence through a seamless shopper experience.
On-Brand, On-Demand
Content licensing
Commission, license, and distribute creator content for your own marketing channels. Faster and more efficient than producing in-house creative, licensed imagery from premium creators can boost social engagement rates and bring brand authenticity to your channels.
11M+ pieces of original, branded content in our image library
Access our shopper community
Amplified Distribution
Amplify your campaign through the single largest creator shopping channel: LTK. 18 Million+ monthly shoppers trust the LTK App, website, newsletter, and social platforms to search creator’s LTK Shops and purchase with confidence.
Data-led strategies that grow your brand
Growth consulting
LTK Brand utilizes decades of brand and retail expertise combined with historical sales data to deliver informed decision-making throughout your creator marketing program. From smart casting to performance tracking, we provide opportunities to drive results on your investment.
LTK Brand Awards
LTK is recognizing brand excellence in Creator Commerce™ with the inaugural LTK Brand Awards. Brands were selected based on their unique and impactful creator strategy and LTK proprietary benchmark data- measuring content reach and engagement, awareness, and sales. Check out the 22 award winners to see which brands are leading the way in Creator Commerce™.
“We expanded our Creator Marketing strategy beyond our core apparel categories into our home, lifestyle and beauty assortment, using creators as an authentic and honest resource, and as a vehicle for introducing these new products and category offerings from UO to their shoppers.”
- Kelly Reilly, Digital Marketing Manager
“LTK Brand has helped us to grow our program not just in sales but in sentiment and perception for key Walmart categories.”
- Farah Maloof, Director, Strategic Partnerships and Business Development
“The LTK Brand team was able to quickly understand the reality of Mary Kay’s business, where sales will always be attached to an Independent Beauty Consultant, and how this would bring a huge challenge to read the sales results.”
-Mariana Marquezini, Head of Public Relations
“2020 was a challenging year because of the pandemic, but it was also a year where we accelerate transformations. Acceleration in terms of digital, but also in terms of relationship with shoppers.”
-Patrick Sabatier, Chief Institutional Relations, Communication & Sustainability Officer
“In 2020, we saw that IDA’s brand recognition had grown, people wanted to know more about our company and our purpose. This opened opportunities for partnerships as well as publicity with a few known creators – which amplified our voice and presence.”
- Marilia Idesti, Head of Branding and PR
“The LTK Brand team are an extension of the Missguided in-house team and support our Creator campaigns with end-to-end campaign management, allowing us to drive rapid growth.”
-Lucy Harding, Brand & Influencer Manager
Top 50 of the World’s Most Innovative Companies
Creator recommendations are the #1 source for brand purchases through social media platforms
*LTK 2021 Influential Shopper Study, June 2021.