LTK Optimize
Get personal. Scale faster.
LTK Optimize is a white-glove, Creator managed service from strategy to turnkey implementation with 24/7 full-funnel reporting. LTK Optimize empowers you with senior strategists and AI tools leveraging our 13 years of unmatched data to achieve your KPIs.
You are Awesome. Don't forget it.
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Delivers 4B+ in trackable sales
LTK is the community where Creators run their businesses and personally share their campaigns with each other, creating virality with 40M avid shoppers. LTK AI Enriched offers solutions to power more intelligent 360 Creator messaging, scaling brand awareness.
LTK Marketing Funnel
LTK scales faster than social ads
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or Celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK Consumers rank quality and brand as top two of five purchase factors vs. general population ranking price first and brand last.
LTK consumers are:
Intelligent Creator casting
Efficient Creator rates for the long term
Runway to scale what works
More than 40 million consumers shop with LTK’s curated content Creators, trusting them more than ads or celebrities.* Their loyalty amplifies Creator reach by two times** to scale brand adoption and drive $4.1 billion in annual sales.
LTK consumers rank quality and brand as their No. 2 and No. 5 top purchase factors, while the general population prioritizes price.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
Today, 40M consumers shop on LTK and trust LTK’s curated Creators more than ads or celebrities*, amplifying Creator reach 2X** to scale brand adoption faster and drive $4.1B in trackable sales annually.
LTK consumers rank quality and brand as top 2 of 5 purchase factors vs. general population ranking price first and brand last.
*2023 LTK Holiday Shopper Study, **2021 LTK Influential Shopper Study
LTK consumers are:
LTK Match
A precision tool enriched by LTK AI to analyze 13+ years of proprietary data, instantly match brands with optimal Creators, and maximize the impact of marketing efforts.
LTK AI gets personal to reach tipping point faster
LTK 360
Unmatched, actionable reporting that empowers brands to understand and help drive Creator performance. Insights and reporting pulled from inside the LTK app and beyond.
360° winning strategy
A holistic personal approach to how brands scale full-funnel growth faster.
360° winning strategy
Take a holistic, personalized approach to scaling your full-funnel marketing growth faster. Learn more about LTK's brand offerings and move the needle faster!
LTK CAMPAIGNS
Scale faster through personal connections
Managed service to scale through curated LTK Creators.
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White-glove campaign strategy and management
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Robust full-funnel tracking and analytics
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Planning, casting, executing, and reporting, with end-to-end service delivered across all channels
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Intelligent, historical Creator and category data for better casting
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Content authenticity promotes across relevant channels
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Creators’ businesses on LTK focused on full-funnel awareness to transactions
LTK BOOST
Scale reach boosting from a Creator's social handle
An LTK exclusive for your business.
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Amplify reach and target audiences with posts that outperform ads*
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Creator authenticity and organic campaign collaboration drives higher engagement
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Turnkey solution to simplify and scale Creator Marketing
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Incremental budget allocation towards working media dollars vs. Creator fees
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Quicker go-to market process than traditional ads
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Accelerated success
LTK ADS
Scale awareness with authentic content
Messaging to grow Creator and consumer awareness on the LTK platform to increase organic posts and amplify Creator collaborations.
Grow organic engagement and reach with takeovers, search, banner ads, and Email.
CONNECTED TV
Scale Creator content with Connected TV
LTK curated Creators produce content edited with branded assets to create a Connected TV spot, saving brands time and money compared to traditional production.
Work directly with an LTK specialist to harness the power of Creators for your brand's Connected TV.
LTK RMN
Expand retail media networks with full-funnel reporting
Trust the leader in Creator marketing for RMNs as LTK works to:
- Help retailers and brands scale their offerings
- Integrate LTK 360 reporting to expose the power of your investment
LTK SOIRÉE
Grow in-person relationships with LTK Creators
Participate in exclusive events to connect more deeply:
- Join LTK Con, LTK Beautiful, and LTK Active annual events
- Take part in webinar sessions, festivals, and agency events
- Invest in VIP sponsorship packages to network with content Creators and shoppers
of Gen Z and Millennial women say they search Creator content when looking for beauty or personal care.*
Gen Z and Millennials rank Creator content search higher than retailer sites for brand discovery.
*LTK x Northwestern Study
Discovery to doorstep
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The followers of Creators selected by LTK AI click to shop, sample, and learn more from their LTK Shop in the app.
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LTK AI empowers Creators to better promote your brand’s products to their followers on earned media.
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LTK AI serves up optimal products for shoppers to purchase, get a sample, or learn more about the most relevant brand and retailer offerings.
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LTK AI organically shares linked products on the LTK app with Creators and their 40M shoppers with evergreen searchable content.
LTK Most Loved Product Awards
This year, we evaluated millions of Creator-linked products using proprietary LTK AI Enriched Benchmark™ technology and expansive metrics to identify top-performing products based on engagement, shopper interaction, clicked links, and sales. These are the most shopped, talked about, and coveted products by leading trendsetters—our LTK Creators!
LTK CONNECT
Self-service platform for Direct-to-Consumer brands
A self-serve product for Direct-to-Consumers brands who want to invest beyond organic linking to engage Creators with paid end-to-end campaigns and LTK 360 reporting. Perfect for small to medium sized business looking to kick-start Creator Marketing by providing brands with campaign performance within our network, including clicks, sales, orders, and insights into Creators and their followings.
Brand Central
Your central hub to learn and connect. Get in touch to jump-start your Creator marketing.
Top benefits for your brand
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Influence through Retail Media Networks
LTK is the leader in retail media network (RMN) influencer programs. We use unmatched data and expertise to grow digital and in-store influence in sales and revenue for brands, networks and their partners.
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Engagement and sales amplified by 2X*
Explore our national study to learn how our proven brand and influencer platform can help grow your sales two times by engaging the right audience* with Creator marketing.
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LTK Connect: our self-serve for DTC brands
LTK Connect is a self-serve product that helps direct-to-consumer brands and agencies of all sizes connect with trusted LTK Creators. Get started to drive traffic, sales, and brand awareness.
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Sponsored content that drives sales
Get unique access to more than 13 years of cross-channel and global brand performance data to cast the right content in campaigns and position your brand in the context of Creators’ lives.
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Your products, integrated
Drive traffic and sales by incentivizing LTK Creators to create, publish, and promote organic content that features your products. Drive purchase confidence with shoppers and track everything on our platform!
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On-brand, On-demand
Commission, license, and distribute Creator content for your marketing channels. Licensed imagery from premium content Creators can boost social engagement rates and brand authenticity faster than in-house creative.
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Access our shopper community
LTK is the largest Creator shopping community of creators, consumers and brands. More than 40 million monthly shoppers engage with LTK.
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Data-led strategies that grow your brand
LTK uses over a decade of brand and retail expertise and historical sales data to make informed decisions throughout your Creator marketing program. From finding influencers to casting to tracking performance, we drive results for your Creator Marketing goals and strategies.
LTK recognizes brand excellence in Creator Commerce™ with the annual LTK Brand Awards. Each year, brands are selected based on their Creator strategies and LTK proprietary benchmark data that measures content reach, engagement, awareness, and sales. Explore the 2024 award winners to see the latest trailblazers in Creator Commerce™.
*Creators are trusted more than ads according to the 2022 LTK Holiday Shopper Study. LTK has measured double-digit improvements in boosted posts vs. brand ads in side by side comparisons.
Featured Creators: @kosta_williams, @9to5chic, @christineleeee, @iamservante, @stylepashion, @Sarah.Naja, @sbkliving, @bijpatel, @thanya, @tylauren, @ZachWebber, @laurawgodfrey, @Rachelshea_, @brookemoraleshome, @brenna_anastasia, @laineandlayne, @StreetandGentle, @DemarcusBsean, @shelbysaywhatblog, @the_broadmoor_house
Data-led strategies that grow your brand
LTK utilizes decades of brand and retail expertise with historical sales data to deliver informed decision-making throughout your Creator Marketing program. From smart casting to performance tracking, we give opportunities that drive results on your investment.